Best Blogs and ideas about Personal Development by David Staughton – Practice Consultant at SPE – Specialist Practice Excellence, Melbourne Australia.
How to Get More Patients for Your Plastic Surgery Practice After working with specialist medical practices and analysing hundreds of websites, marketing campaigns and patient acquisition systems, one thing has become clear: Most plastic surgery
2026 Plastic Surgeon AEO Guide to Increasing Visibility in AI Search and Generated Answers Executive Summary – How to Get Found in AI Searches Patients increasingly use AI systems like Google AI (Genesis), ChatGPT, Claude,
MASTER PROMPT for Surgeon AI Knowledge Base Gap Analysis, AEO Audit and Discovery Questionnaire Conduct a comprehensive, evidence-based analysis of all publicly available online information about the following surgeon and practice. The purpose of this
A detailed summary of Andrew Griffiths’ book with useful stories, quotations, practical ideas and applications for aesthetic plastic surgery practices Executive Summary Andrew Griffiths’ central argument is provocative but easily misunderstood. He is not telling
How Plastic Surgeons Can Build Demand Without Pressuring Patients A successful plastic surgery practice does not need to perform the most procedures, offer the lowest fees, or appeal to every patient. It needs to become
How Plastic Surgery Practices Can Survive, Adapt and Grow During an Economic Downturn Economic downturns do not remove the desire for plastic surgery. They change how patients make decisions. Prospective patients may still want a
How to Use Claude Code for Plastic Surgeons with Use Cases Your plastic surgery clinic depends on far more than a polished website. Behind your surgeon brand sits a complex network of procedure pages, enquiry
15 Advanced Claude Cowork Use Cases for Aesthetic Plastic Surgeons Most aesthetic plastic surgery practices are only beginning to explore artificial intelligence. A surgeon may use AI to improve an email. A marketing manager may
